Oct 8, 2018 | Become a Calm Company, Become a More Productive Business Owner, Blog, News
I once treated my hiring of freelancers as a monumental task to be used in cases of extreme emergency. I’d over-promise something, and I’d be in danger of under-delivering: “Hire the freelancer!” I’d yell out the window onto Franklin Ave....
Aug 17, 2018 | Blog, How to Make More Sales, News, The Magic Wonderful Freelancer
Deliver fewer, highly-specific, highly-targeted products. You’ll make more money, invest fewer hours, carry less overhead, have fewer things taking up attention in your head, and you’re spouse will thank you. Nicheing-down allows you to: Build processes...
Aug 17, 2018 | Become a Calm Company, Become a More Productive Business Owner, Blog, News
If you aren’t clear about why you wake up in the morning, the surest way to get a semblance of an answer is to write down your bucket list. If you don’t know why you just took it from that a-hole customer of yours, you need a bucket list. One of the most...
Aug 17, 2018 | Blog, How to Make More Sales, News
Creating content instead of consuming it is a critical component to most marketing strategies. Just this week, I further-dipped my toes into the content creator world by creating a Free Beginner WordPress Class by Email. Honestly, I have no idea where this might...
Aug 17, 2018 | Blog, How to Make More Sales, News
One product nobody ever wants to buy is WordPress Maintenance. For the record, I haven’t sold WordPress Maintenance in years! Because who in their right mind would buy a maintenance package? I don’t subscribe to maintenance for my rickety old car or my fancy phone. ...
Aug 17, 2018 | Become a Calm Company, Blog, News
“If a customer is willing to pay for it, I will do it,” I said 10 years ago in response to a friend who asked what I do for a living . In hindsight, this was idiotic, and my business and life suffered the consequences. How My Cause Transformed My Life...
