Apr 3, 2018 | Blog, How to Make More Sales
The quality of your website is only as good as the questions you ask of it! Below are some common questions I field from customers along with my conversation-starter responses. Bad Question: My WordPress site is currently having issues – it's slow, and...
Mar 29, 2018 | Become a Calm Company, Blog, How to Make More Sales
“I’m sorry! I have to pull an all-nighter again,” I shamefully told my wife as I slunk into the chair in my kitchen after dinner, 3-month-old baby crying in the background. It was May 2011, and I was miserable. I was thankful for my wife and infant...
Feb 5, 2018 | Blog, How to Make More Sales, News
I recommend most small businesses forgo all but the most passive marketing efforts in favor of improving sales close rates. But when I say that, I often include a caveat, “Get Google Reviews.” Google Reviews communicate trust in one of the most popular...
Feb 5, 2018 | Become a Calm Company, Blog, How to Make More Sales, The Toby Cryns Letter
Why Are You Wasting Your Time On Marketing? Most small business owners spend too much time thinking about marketing. They spend hours, days, and years talking about their website layouts, logos, colors, content, images, etc. all in the name of good marketing. But...
Jan 17, 2018 | Blog, How to Make More Sales, The Toby Cryns Letter
WordPress Is An Overheated Market Ready to Go KABOOM! 10 years ago, web designers were designers. Web designers were people who fancied themselves artists and architects, and some were legitimately-brilliant web-artists and web-architects. Most were hacks. But...
Jan 3, 2018 | Become a Calm Company, Become a More Productive Business Owner, Blog, How to Make More Sales, News
I owe this brilliant idea to Barbara. (Thanks!) The Old Process (3 Steps) For the past year or so, my sales process for new web leads looked like this: Lead comes in via my contact form. I reply to the email with some times/dates via assistant.to requesting a quick...